Overview
I manage Shopify e-commerce sites, handling everything from design and page setup to product listings and promotions.
I focus on creating an intuitive and seamless shopping experience while aligning campaigns with social media and marketing efforts to drive new customer acquisition and sales growth.
What I Do
- Design and set up Shopify pages, including layout, navigation, and visuals
- Add and update products with images, descriptions, and pricing
- Plan and execute promotions and campaigns to increase sales
- Consistent brand experience
- Analyze user behavior and sales data to identify improvements and optimize the site
Strategy & Approach
I design e-commerce sites with user journeys in mind, ensuring a smooth flow from discovery to purchase.
Campaigns and promotions are planned with new customer acquisition as the main goal and coordinated with social media and other channels to maximize impact. Since I managed multiple brands, I designed the site with clear categories and brand-specific pages to prevent users from getting confused.
This structure ensured that each brand and product was organized, allowing visitors to navigate smoothly and find the information or items they were looking for.
Achievements
- Successfully launched and managed a full Shopify e-commerce site
- Improved product pages to increase clicks and user engagement
- Implemented promotional campaigns that drove new customer acquisition and sales growth
- Executed cross-channel campaigns integrating social media and advertising
Tools & Skills
- Shopify (site setup, product management, page design)
- Meta Ads / Instagram & Facebook Ads
- Google Analytics / user behavior and sales tracking
- Content planning and campaign management
- UX design and performance optimization